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Over £70,000 of gifts for almost 1,900 children in Dear Santa appeal

A huge thank you to all our supporters who have been so generous in helping us to provide gifts for a record number of children harmed by crime this Christmas.

It is only two months since we launched Dear Santa 2022 to provide gifts of choice for children who have been victims or witnesses to serious crimes including abuse, violence and exploitation.

Over the past nine weeks people across the UK have really got into the Christmas spirit and dug deep in their pockets to purchase presents and almost 1,900 children and young people will be receiving gifts.

Anne Campbell, chief executive of Embrace CVoC, said: “We knew the cost of living crisis would lead to far more referrals from families this year desperate for our help to make Christmas magical for their children.

“For far too many of those children it will be the only gift they receive.

“However, I am absolutely delighted to say our supporters have risen to the challenge and continued to donate and buy gifts to enable us to meet that increased demand and provide gifts for more children than ever this year.

“We have been overwhelmed by the incredible generosity of the public and businesses all over the UK who have really got behind Dear Santa 2022. 

“The appeal has been running for seven years now and each year it just gets bigger and better.

“2022 has surpassed all expectations. I would like to thank Amazon in Peterborough and their staff for their substantial contribution both financially and also behind the scenes getting the gifts delivered to families.

“The appeal has been a phenomenal success and we have hopefully also forged some ongoing relationships for the future.

“On behalf of all the children and young people across the UK who have been referred to Dear Santa, a huge ‘thank you’ – because of you children who are having a really tough time will have a gift to open on Christmas Day.”

Embrace CVoC is the only organisation in the UK that focuses all its work on supporting children, young people and their families affected by serious crime. Some of the children supported by Embrace CVoC are grieving the loss of a parent or sibling – killed by serious crime. Some have experienced sexual, physical or emotional abuse or years of neglect. Others have been living in homes torn apart by domestic violence. These children have dealt with unimaginable trauma in their young lives and police officers, teachers or others working in safeguarding roles refer them to Embrace CVoC for counselling, practical and emotional support. To find out more about Embrace CVoC visit

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