CALL US NOW 0345 60 999 60

Dear Santa

Dear Santa Logo

Embrace launches Dear Santa 2018

We need your help to sprinkle festive fairy dust over child victims of crime across the UK this Christmas.

Embrace CVOC has launched ‘Dear Santa 2018’ – our seasonal fund-raising campaign to bring joy and happiness to children and young people who have suffered trauma as a result of crime.

Last year our Dear Santa pilot delivered presents to more than 270 children plus  supermarket vouchers to help families on income build special memories.

We want 2018 to be bigger and better!

  • Our target is to deliver longed-for Christmas gifts to more than 3,000 victims or witnesses of serious crime aged 18 and under right across the UK, the Channel Islands and the Isle of Man.
  • Together we can support the healing process for some of the most vulnerable people in our communities.
  • 100% of your donation goes to the victim.
  • Young victims are referred by statutory agencies and can choose their own Christmas gift worth up to £50.

We are now accepting nominations

Do you work for a statutory agency or charity and know of child or children who would benefit from a surprise gift of their choice this Christmas?

Now, and through to Monday December 10, Embrace CVOC is seeking nominations for Dear Santa 2018.

We will accept nominations for any crime type but, as a guide, previous nominations have included children who have suffered violence, sexual abuse and exploitation (including online crime), bereavement through homicide in all its forms or who have witnessed violence in the home.

Nominate now

Nominate a child or children affected by crime for a Dear Santa gift and we will do the rest.

Please be assured that all information is treated in the strictest confidence and personal data managed in accordance with the General Data Protection Regulation (GCPR) using the secure third sector information management software charitylog.

To nominate a child:


Form submission

Seek parental consent (or individual consent if aged 18) and fill out our online Refer Now form, making sure to choose ‘Dear Santa’ in the drop-down menu.



We’ll verify and confirm your nomination, contacting the family directly for a present choice if required.


Add to wish list

We’ll place the chosen gift on our unique Dear Santa 2018 Amazon Smile wish list and drive public donations from October 15.



We’ll wrap the gift (and supermarket vouchers if needed) for Santa to deliver in time for Christmas Day.

Help us offer support to even more child victims of crime by:


Please spread the word amongst your colleagues.


Promoting Dear Santa 2018 online by sharing #DearSanta2018 messages from October 15, adding your own message or experience to highlight the needs of vulnerable child victims of crime.


Donating by buying an ‘extra gift for a child of crime when you shop online’ this Christmas from our unique Amazon Smile wish-list.


Embrace works in a fiercely competitive market and lots of charities vie for donations at Christmas time. Help us make our messaging stand out by telling us about a special young person or an experience you have had that will help us engage – and raise funds to help even more children across the UK. You can talk to us in the strictest confidence and we can discuss how the material could be used – for example on social media or a press release.

EMBRACE Children's Charity UK Background
Embrace - mending, hearts, minds and families
Dear Santa 2018 - Embrace CVOC - faqs
Dear Santa 2018 - Embrace CVOC - Spread the word

Dear Santa 2018 – Frequently Asked Questions

Dear Santa 2018 is the seasonal fund-raising initiative delivered by Embrace Child Victims of Crime (CVOC) to generate longed-for Christmas gifts for children and young people aged 18 and under who have suffered trauma through crime – either as victims or witnesses – and are from low income families.

In 2018, we aim to fund enough presents to provide Christmas cheer to at least 3,000 young victims right across the UK, the Channel Islands and Isle of Man.

Where needed, we will also provide supermarket vouchers for Christmas trimmings to allow the whole family to build special memories.

During the autumn, Embrace CVOC will collaborate with statutory agencies – such as the police and safeguarding workers – to seek suitable nominations.

On Monday October 15, we will launch the public campaign online and in the media asking people to ‘buy an extra gift for a child victim of crime when you shop online’ this Christmas, using the #DearSanta2018 hash-tag.

Donors can choose the gift and recipient from our unique Amazon Smile wish-list and these will all be delivered to the Embrace grotto for wrapping and delivery in time for the big day.

Where donor contact details are made available, they will receive an Embrace CVOC Certificate of Appreciation for their donation (or recipient of their choice if the donation is made on behalf of a friend/family member as a Christmas gift) and a personal thank you note from the child or family where possible.

Dear Santa is open for nominations from Monday September 10 through to Monday December 10 from representatives from statutory agencies or charities who work with children and young people who have suffered trauma through crime – either as victims or witnesses of crime. You will need to obtain parental or individual consent (for those aged 18) to share their personal information in advance. For further information on how to nominate please Click Here

Embrace CVOC is committed to protecting the privacy and security of any personal information we receives. All information shared with us is managed in accordance with the General Data Protection Regulation (GDPR) order. We use the secure platform charitylog for information management.

You will need to seek the express parental consent (for children aged 17 and below) or individual consent (for those aged 18) to nominate a child for Dear Santa 2018 and to share relevant information with Embrace CVOC.

Yes. Although we tend to receive nominations for more serious crime such as violence (including domestic abuse and neglect), sexual violence and exploitation, homicide in all its forms. We expect professionals to make their own judgement on this.

Not necessarily but our work targets children who have suffered trauma and require on-going support to help heal.

We can take self-referrals in some situations. However, to ensure our funds target those in need, we will always need to verify the victim/crime is genuine.

Yes please! We need everyone to spread the word about Dear Santa 2018 – we need referrals and lots of donations.

That great! We’re always on the look out for more volunteers and fund-raisers. Money raised in one place (eg a county, or London borough) is ring-fenced by Embrace CVOC to help young victims of crime in that area – so you can be confident your work is contributing directly to help young people in your community. For information on how you can get involved visit our What You Can Do page.

Dear Santa 2018 - Embrace CVOC - download pdf
Dear Santa 2018 - Embrace CVOC - download pdf

Dear Santa Wish List

From Monday October 15, you can ‘buy an extra gift for a child victim of crime when you shop online’ by visiting our Dear Santa 2018 Amazon Smile Wish List.

Please select the Wish List that relates to your area:

North Wish List

Cleveland, Cumbria, Durham, Greater Manchester, Humberside, Lancashire, Merseyside, North Yorkshire, Northumbria Scotland, South Yorkshire, West Yorkshire, Cheshire, Scotland.

Midlands Wish List

Derbyshire, Dyfed-Powys, Gloucestershire, Gwent, Leicestershire, Lincolnshire, North Wales, Northamptonshire, Nottinghamshire, South Wales, Staffordshire, Warwickshire, West Mercia, West Midlands.

South Wish List

Bedfordshire, Cambridgeshire, London, Devon & Cornwall, Dorset, Essex, Hampshire, Hertfordshire, Kent, Norfolk, Suffolk, Surrey, Sussex, Thames Valley, Wiltshire, Berkshire.

Here you’ll find the full list of Dear Santa gifts along with some details of the recipient, for example their gender, age, the region they come from and the crime.

You choose the gift and the recipient and buy from Amazon directly – Embrace CVOC will cover the administration costs and make sure your gift gets to Santa in the time for the big day.

Amazon Smile gives you the option of making an additional 5% donation to Embrace CVOC which we will use solely to buy supermarket vouchers for families on low incomes, to help the whole family have an extra special Christmas.